Campaign Comparison

Compare performance metrics across different campaigns to identify top-performing strategies and optimize future initiatives.

sync_alt Change Campaigns
local_fire_department
Campaign A

Black Friday 2x Points

Status

Completed

Duration

Nov 24 – Nov 28

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Campaign B

Weekend Flash Sale

Status

Active

Duration

Dec 15 – Dec 17

Key Metric Comparis3n

Total Participation
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42,890

Total Participation

31,240

Incremental Revenue
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$12,450

Incremental Revenue
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$9,820

Conversion Rate
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12.4%

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Conversion Rate
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15.8%

Points Issued
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1.2M

Points Issued
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450K

Avg. Order Value
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$84.50

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Avg. Order Value
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$92.10

Comparative Performance Trend

Campaign A
Campaign B
Day 1 Day 2 Day 3 Day 4 Day 5

Tier Engagement (Campaign A)

60%
  • Platinum (60%)
  • Gold (20%)
  • Silver (20%)

Tier Engagement (Campaign B)

45%
  • Platinum (35%)
  • Gold (45%)
  • Silver (20%)

Top Products (A)

#1 Organic Cotton Tee
$4,290
#2 Premium Denim
$3,120
#3 Wool Blend Beanie
$1,980

Top Products (B)

#1 Fleece Hoodie
$3,450
#2 Suede Boots
$2,890
#3 Leather Wallet
$1,420