Campaign Analytics

Detailed performance breakdown for Double Points Weekend

Total Participation

4,281

+12.5%
groups
Incremental Revenue

$12,450

+8.2%
payments
Points Issued

85.2k 0

pts
redeem
Target: 100k 85% Achieved
Conversion Rate

8.4%

+1.2%
trending_up

Participation Over Time

Chart placeholder

Revenue Attribution

Campaign vs. Organic share

Campaign Sales
$12,450 (62%)
Organic Sales
$7,622 (38%)

Insights

Campaign members spent 2.4x more on average than non-participating customers this weekend.

Top Performing Productss

View Catalog
  • User

    Ultra Wireless Headphones

    Audio • $199.00

    142 sold

    +2,840 pts

  • User

    Series X Smartwatch

    Wearables • $349.00

    98 sold

    +1,960 pts

  • User

    Mechanical Glow Keyboard

    Accessories • $129.00

    85 sold

    +1,700 pts

Audience Breakdown

Recent Customer Activity
Customer Tier Points Earned Campaign Spend Last Activity
Alex Johnson avatar

Alex Johnson

alex.j@example.com

PLATINUM

+850 pts

$425.00

14 mins ago
Sarah Chen avatar

Sarah Chen

schen_92@example.com

GOLD

+520 pts

$260.00

1 hour ago
Michael R avatar

Michael Rodriguez

m.rod@example.com

PLATINUM

+1,200 pts

$600.00

3 hours ago
Emma Watson avatar

Emma Wilson

emma.w@example.com

SILVER

+140 pts

$70.00

5 hours ago