Campaign Analytics
Detailed performance breakdown for Double Points Weekend
Total Participation
4,281
+12.5%
Incremental Revenue
payments
$12,450
+8.2%
Points Issued
redeem
85.2k 0
pts
Target: 100k
85% Achieved
Participation Over Time
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Revenue Attribution
Campaign vs. Organic share
Campaign Sales
$12,450 (62%)
Organic Sales
$7,622 (38%)
Insights
Campaign members spent 2.4x more on average than non-participating customers this weekend.
Top Performing Productss
View Catalog-
Ultra Wireless Headphones
Audio • $199.00
142 sold
+2,840 pts
-
Series X Smartwatch
Wearables • $349.00
98 sold
+1,960 pts
-
Mechanical Glow Keyboard
Accessories • $129.00
85 sold
+1,700 pts
Audience Breakdown
Recent Customer Activity
| Customer | Tier | Points Earned | Campaign Spend | Last Activity | |
|---|---|---|---|---|---|
Alex Johnsonalex.j@example.com |
PLATINUM |
+850 pts |
$425.00 |
14 mins ago | |
Sarah Chenschen_92@example.com |
GOLD |
+520 pts |
$260.00 |
1 hour ago | |
Michael Rodriguezm.rod@example.com |
PLATINUM |
+1,200 pts |
$600.00 |
3 hours ago | |
Emma Wilsonemma.w@example.com |
SILVER |
+140 pts |
$70.00 |
5 hours ago |